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callaway location for longer

callaway location for longer

The Callaway Big Bertha 460 driver has a geometrical all-titanium design that sees the head stretched and flattened to touch

the dimensional limits set by the R&A and the USGA. This results in a deeper Centre of Gravity location for longer and

straighter off-centre shots as well as optimum ball flight and maximum forgiveness. The Callaway Big Bertha 460 has the

modified version of VFT Technology in which face thicknesses are designed specifically to maximize performance under the new

USGA Characteristic Time test, resulting in a more robust face for increased ball speed on shots hit all over the face.
The Callaway Big Bertha 460cc head volume and shallower face inspire confidence at address. Wider head shape produces the

highest Moment of Inertia ever in a callaway Golf all-titanium head, resulting in increased stability and straighter drives.

Centre of Gravity positioned deeper within the club head for higher overall trajectory and helps get the ball airborne easily
The Callaway Big Bertha 460 has a Consistent Alignment Sole, meaning the club head rests on two distinct areas of the sole,

eliminating the tendency of the head to rock back and forth and helping ensure that shots start on-line. A Correct Alignment

Stripe works in conjunction with the Chevron logo, allowing golfers to consistently square the club face at address to ensure

correct alignment.
The Callaway Big Bertha 460 driver is an example of what Callaway do best, which is to make large headed drivers that are

forgiving and very easy to hit. The head shape has evolved and looks very sleek compared to previous models and sits very

nicely behind the ball. With the weight moved a little further back it is also pretty straight and the all titanium head

gives a nice solid sound at impact. We really like the alignment sole that means the club head cannot be twisted at address.

Overall a very solid club for all levels of player.
callaway Golf Company (NYSE: ELY) today announced the formation of Callaway Golf India, a new wholly-owned subsidiary that

establishes a direct presence within one of the fastest growing markets on the global golf landscape. The Company also

announced an agreement with Jeev Milkha Singh, the highest ranked Indian golfer in the world, who has played Callaway Golf

equipment for years and now serves as Callaway Golf India's brand ambassador.
Boasting a population greater than a billion people, India features a growing golf industry that has recently enjoyed an

advancement in the number of golf courses available to a growing number of avid and emerging golfers. Thanks to Indian

pioneers such as Jeev Milkha Singh, professional golf in India has also taken a sizeable step forward and interest levels

among young professionals is on the rise.
"callaway Golf's international business spans more than 110 countries and accounts for over half of the Company's annual

revenue," said George Fellows, President and CEO, Callaway Golf. "We see great potential in the Indian market and are looking

forward to introducing our products, which are the most innovative and technologically advanced in the game. We feel the

IOC's recent decision to reinstate golf as an Olympic sport and the growing number of international players, including Jeev

Milkha Singh, among the upper echelons of the World Golf Rankings indicate a global golf marketplace poised for growth."
Callaway Golf India joins the Company's impressive line-up of wholly-owned subsidiaries located outside the United States

that include Europe, Japan, Canada, Korea, Australia and China. These international strongholds allow the company to direct

the distribution of its products across the world's major markets and are an important element of Callaway Golf's growth and

success.
Jeev Milkha Singh, currently the 50th- ranked golfer in the world and the first Indian golfer to become a member of the

European Tour, said "I am delighted to be associated with Callaway Golf, a brand that shares the same values I do. callaway

offers leadership in innovation, design and style across the world of golf. I do believe Callaway is one of the most exciting

and exclusive global sporting brands and I am privileged to be a part of their plans and commitment in India."
In efforts to reach out to key stakeholders, senior Callaway Golf executives will participate in launch events across several

key cities in India. Also participating is Mr. Vivek Mehta, who has been appointed by Callaway Golf to lead operations on the

ground in India.

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